Thanks to Walter's experience building a public diplomacy program in Austria, he was in demand in Washington as the new Eisenhower presidential transition team began to draw up plans for an independent U.S. agency to run international information programs.
From 1950 to 1953, I worked on the Austrian desk of the
Department of State. It was
divided at that time into three positions: political, economic and public affairs. The political officer was a man with
the name of Francis Williamson.
The economic affairs officer was Mrs. Dulles, the sister of John Foster
and Allen Dulles. And the public
affairs officer was I.
Abbott Washburn with Edward R. Murrow, 1961 |
In 1952, Dwight Eisenhower won the election and the
transition team that came in included people like Abbott Washburn and Henry Loomis. And for one reason or
another, these two people, who were clearly assigned to at least present a
blueprint of a new agency, were interested in me. And I was literally an assistant to them. It was made clear that the information
and the cultural program was dominated not only by people but also by funds by
the Voice of America. It was
basically the information and cultural program. Yes, we had exchange programs. Yes, we sent dance groups and the New York Philharmonic
Orchestra and the Metropolitan Opera overseas and so on and so forth. But the mainstay of the information
program was the Voice of America.
And so between Washburn and Loomis and myself and others of course, we
tried to establish a program that would perhaps also emphasize other
media. So we came to the
conclusion that USIA should be divided into four media: radio, libraries, films and press and
publications. Those were the four
media directors. And then it was
decided to have four area directors.
And then it was decided that there would be a policy chief, and an
administrative chief.
Henry Loomis |
There were lots of commissions; they all came up with the
idea there should be a separate agency.
John Foster Dulles did not like the program to be in the Department of
State. He had a very constricted
idea about the functions of the Department of State, that it was a policy
agency, and not a program agency.
That is on one side. On the
other side, Dwight Eisenhower had very positive recollections about how
psychological warfare helped him when he was Allied Supreme Commander. It was very clear -- Dulles didn’t want
to have this in the State Department, Eisenhower was interested in an
information program -- that there would be an agency. And so the Agency was created in the summer of 1953.
Secretary of State John Foster Dulles |
…I think deep down in his mind, Dulles heard that there were
quote “hundreds of communists” in the State Department. And I think he was convinced, as I later
heard from my good friend Andy Berding, who was Assistant Secretary for Public
Affairs under John Foster Dulles, in Dulles’ second term. So John Foster Dulles, I think, while
he never said so, was convinced that part of the problem of communists in the
State Department, is the information program – which contained newspaper people
– and the cultural program – which contained academics -- all of whom were more
likely to be Communists than straight State Department officers, because of
their backgrounds and so on. So I
think he was very happy to be rid of it.
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